Tesla is no longer the only EV company on the block. However, it’s not just the automakers we all know taking Tesla on, but also exciting startups like Rivian. Based in California, Rivian is now competing for a market share in electrified vehicles. Let’s take a look at how these two EV makers compare.

Tesla’s Story

Tesla began the EV market as we know it today and the company remains the strongest seller of EV models in the world. From China, BYD is close, but nothing in the United States compares. The Tesla Model Y is currently the world’s best-selling vehicle. Alongside the compact SUV, the Model 3 sedan is the second most popular. Higher-end models include the Model S sedan and the Model X SUV. Most recently, the Cybertruck has captured the imaginations of EV buyers.

Rivian’s Story

Several EV startups have tried to take on Tesla and gain success, but only a few have managed to produce a large number of vehicles and get them to customers. Rivian is one of those. The California company began in 2009 and in 2021 it launched its first vehicle, the Rivian R1T pickup truck. It was the first electric pickup of the modern EV era. Rivian followed that with the R1S, a big SUV based on the same platform. Rivian also makes a delivery van for Amazon, one of its original investment backers.

Comparing Rivian and Tesla Vehicles

Tesla’s trademark is mostly medium-sized sedans and SUVs, while Rivian is going after buyers who want larger vehicles with off-road ability. Rivian’s brand description embraces the outdoors. Both Tesla and Rivian vehicles are packed with cutting-edge and thoughtful features.

For example, the R1T has a nifty gear tunnel where you can stash items between the cab and bed. The Rivian truck and SUV have a choice of four motors, an adjustable height suspension, and multiple drive modes for taking on rough terrain.

On the other hand, Tesla’s vehicles are strongly geared toward urban and suburban driving. They’re designed to deliver on-road performance, and that’s especially true if you look at a sporty model like the Model S Plaid. There is some overlap between the two brands, including modern technology and design simplicity.

Both Rivian and Tesla have done away with physical buttons, which is cool on one front, but frustrating when you need to use the touchscreen simply to change the air vent direction.

Buying a Tesla or Rivian

One perk of buying either a Tesla or a Rivian is that you can order easily online. Both companies reject the traditional dealership model and instead sell their models directly to customers via their websites. This easy ordering method makes both companies feel distinctly modern and it may even represent the future of the auto industry.

Which Should You Choose?

It’s difficult to say that one brand is heads and tails better than the other as they both appeal to different consumers. If a truck or a large SUV with impressive off-road chops is your preference, then Rivian beats Tesla easily. However, Rivian doesn’t have an answer for Tesla’s sportier offerings either. So, it largely depends on what you want.